Exhibition at Ambiente2019

Our company, together with "The Association for the Promotion of Traditional Craft Industries," exhibited in one of the world's largest consumer goods Exhibition "Ambiente2019" held in Frankfurt, Germany from February 8, 2019 to 12th.
You can see our products from the below online catalogue.
http://www.densan-world.jp/ambiente/2019/


We Celebrate Our 150th Anniversary of Brush-making!

Mr. Yasubei Shiromoto (great-great-grandfather of the current President) became a brush craftsman in 1869 (Meiji 2) and started fude-making in Kumano Town.
Mr. Shodai Joichi Shiromoto (Joichi Shiromoto I (First)) received the license from Hiroshima Prefecture as "Fude Yui (making and selling brushes)" first in Kumano Town in January 1881 (Meiji 14), and we, as a company named “Shiromoto Shouten,” started brush manufacturing and selling, officially. Therefore, January 1881 is the official foundation year of our company.
We celebrate our 150th anniversary of brush-making this year!


Kakizome (First Calligraphy of the Year) Contest in Hiroshima!

About 2,000 elementary school students, junior high school students, and high school students in total gathered at the Hiroshima Prefectural Sports Center and participated in the Kakizome contest. It looks awesome!
Our retail store, "Hisho Kojohen", supported this event.


Our Kumanofude Makeup Brush Set with Makie "Goldfish" is exhibited @HYPER JAPAN Winter in London!

HYPER JAPAN Winter is held in Olympia London in U.K. from Friday, November 16, 2018 to Sunday, November 18, 2018.
HYPER JAPAN Winter shows Japanese traditional culture, Japanese Foods, Japanese Traditional Crafts, and Sightseeing Promotion for Japan.
We exhibit our Kumanofude Makeup Brush Set with Makie "Goldfish" during the period of the event.
We are also selling 1 set of our new products at the "silent auction," and the person who bids for the best price takes it.
Please come and visit us and bid it @HYPER JAPAN!